WTA Studios
Web

Urban Analytics Dashboard for Retail Industry

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About Project

Quantela provides quantified business intelligence to IT Departments worldwide. It offers end-to-end urban digitization solutions to cities and communities around the world.

Deliverables
Type
Client Name

Quantela

Year

2023

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Our Challenge

WTA was tasked with improving the existing application including the UX and information architecture. The primary challenge was to manage data overload and create a distinct visual hierarchy to ensure a streamlined and effective application that enhances user experience by avoiding disorganized or irrelevant information.

How we made it happen

By first understanding the users' needs and requirements, our team established an information architecture aligned with their priorities, forming the foundation for the dashboard's user interface development. The new UI design prioritizes ease of use and accessibility, while the information architecture is intuitive and easy to understand with a clear hierarchy of information.

Style Guide

Poppins

Aa
Regular
Semi Bold
Japanese Laurel
Hex
#3F7034
June Bud
Hex
#B1D249
Pale Goldenrod
Hex
#DDEBAE
Chinese White
Hex
#E0E0E0
Chinese Black
Hex
#131313
Granite Gray
Hex
#616161

Components

Shop Analytics Dashboard

Custom Dashboard Design (Light & Dark Modes)

Tools Used to Design

figma
Google Docs
Google Sheets
jira-software

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