To design a web application that works as a trading platform where users can invest in “shares” of authentic and investment-grade whisky bottles. The challenge was to ideate a fully-digital ecosystem that could transform the user’s passion into profitable investments.
How we made it happen
We built a submersive web experience integrated with quick access to information, an easy-to-use interface, and a design that conveyed exclusivity. A few taps on the phone, and customers could buy and sell a fraction of investment-grade whiskey bottles, starting at 100 pounds.